The main problem behind the study undertaken is to measure the appropriate data of customers’ buying behavior pattern of insurance policies. Another is to find out what are the factors and the reasons that the customer (salaried person) looks upon, during the purchase of an insurance policy and what is the image of private insurance companies in their mind, through direct interaction with the customer
Though retailing in flights is a common business practice in west, but in India it is new for both vendors and customers. In this article, an effort has been made to study the customers’ perception and buying behavior with reference to in-flight shopping experience in Pune. Multiple Regression, Independent Sample t-test, One-way ANOVA and Chi-square test have been applied for analyzing the data. Statistical computations are done through IBM SPSS statistical package. In the light of the article, the in-flight shopping service providers may get to know the factors that play prominent role in making the on-board shopping experience unforgettable.
Buying Greenhouse Insurance – The Economic Costs Of Co2 Emission Limits
Insurance is a device for indemnifying or guaranteeing an individual against loss. Reimbursement is made from a fund to which many individuals exposed to the same risk have contributed certain specified amounts, called premiums. Payment for an individual loss, divided among many, does not fall heavily upon the actual loser. The essence of the contract of insurance, called a policy, is mutuality. The major operations of an insurance company are underwriting, the determination of which risks the insurer can take on; and rate making, the decisions regarding necessary prices for such risks. The underwriter is responsible for guarding against adverse selection, wherein there is excessive coverage of high risk candidates in proportion to the coverage of low risk candidates. In preventing adverse selection, the underwriter must consider physical, psychological, and moral hazards in relation to applicants. Physical hazards include those dangers which surround the individual or property, jeopardizing the well-being of the insured. The amount of the premium is determined by the operation of the law of averages as calculated by actuaries.
Over the years, "customer switching” in banking industry has increased exponentially resulting in significant loss of business and reputation for the banks. Integration of global financial systems and intense competition has now compelled these financial institutions to focus more on building customer loyalty. However, retaining customers requires knowledge of factors that cause customer switching. This book provides an empirical insight into the factors that provoke customer switching in the commercial banks of Pakistan and attempts to ascertain the most and least important among them. In addition, the study identifies some useful strategies to improve customer satisfaction and retention thereby helping the policy makers in developing effective policies to scale down customer switching.
The book “Consumer buying behavior of two wheelers” has been written for the award of degree of Doctor of Philosophy in marketing specialization. The book covers both theoretical explanations and quantitative analysis of the selected objectives and testing of the relevant hypotheses. The contents include: Introduction and methodology, Consumer buying behavior, Growth and development of two wheeler industry, Motivational and socio economic factors impact, Determinants of selection of model and brand, Analysis of post purchase behavior, Summary of findings and suggestions. This book is very much useful for academicians, scholars, marketers, producers and consumers of motor cycles. The book helps to know what factors influencing the purchase decision of two wheeler users. It also helps to know information sources used by the consumers, mode of finance, and purpose of buying, extent of usage of motor cycle when compared with other modes of transportation, current most preferred brand, brand willing to purchase and brand shifting pattern etc; are dealt in this book.
This book contain the new tax system(Direct Tax Code)implemented in India how it will affect to the Insurance sector especially in India Life insurance corporation of India is larger insurance company in India so its compare with the various policy of that company and the preference of the customer for various policy for the tax saving instrument in India as Direct Tax Code implemented in India will make lots of change in the preference of customer for selecting the product of tax saving instrument.
In this book the author considered the rapid growth of customers in the insurance industry, this has necessitated for a more improved ways of delivering operations in insurance services, the competition is also growing in the insurance sector and companies must be able to introduce new products and services through several distribution channels. In addition, customers are becoming very demanding for example they want to be able to examine and update their own records online. Therefore policy requests and claim reports must be processed quickly, efficiently and if possible automatically. Hence there is need for application of Information Technology to efficiently manage the company records, provide instant access and improve the productivity so as to meet customer growing demands for insurance policies and claims.
How can customer satisfaction make a connection between customer’s attitudes and mind-setting regarding online shopping? Customer satisfaction program is the most significant objective of this book to create consistent and valid feedback to receive the expression and voice of customer which can be the first step to start and utilize strategies that lead to customer retention- the most valuable corporate asset. Regarding the relationship between satisfaction and online shopping priorities, rejections and measurements that can be accumulated by customer, are shown in this book. Obviously, preference attitude development of customer is the aim of every business and to accomplish this objective continuous customer experience management is to be there; it means measurement of customer satisfaction after online purchasing needs more effort to keep and satisfy the customer.
Dividend policy is controversial. Many doubtful reasons are given for why dividend policy might be important, and many of the claims made about dividend policy are economically illogical. Dividend policy has been the subject of considerable debate. In sum, the above issues coupled with the gap in the literature call for research in the area of determinants of dividend policy. To this end, this book presents a study on the factors that influence dividend policy in the Ethiopian insurance industry. In order to achieve the objective of the study, the study uses mixed research approach. Panel data covering nine-year period are analyzed for nine insurance companies. Also in-depth interview is conducted with company officials. The study analyses a range of determinants of dividend policy: Profitability, growth, Liquidity, Size and Leverage of the firm. The random effects technique has been applied to find out the most significant variables used by the insurance companies in making the dividend decision. The study provides evidence that profitability, liquidity and growth are the most important factors that affect dividend policy of insurance companies in Ethiopia.
This book is a research work on insurance industry of Peshawar Pakistan. The purpose of this research was to identify the reasons of purchase of policy holders for life insurance in Pakistan. It was researched that how policy holders motivates for life insurance and what are the factor which create motivation for life insurance. This study primarily attempts to investigate the relationship among the variable to create rational and emotional motivation in the field of insurance in Peshawar Pakistan. Besides, the study also attempts to identify the reasons behind consumer purchase behavior for insurance. The knowledge from the results of this study serves as basis of recommendations for maximizing and help insurance industry that how to motivate prospective policy holders for life insurance either through rationality or Emotions.
The purpose of this research is to describe changes in buying behaviors from influence of macro environmental forces. The author investigates how the purchasing behavior of retailers and customers has changed after the financial crisis within the area of second hand trucks. It is interesting from companies and academic point of view to investigate how the buying behavior has changed, and what factors that influences the changing of the buying behavior. The buying process is a complex matter as many internal and external factors have an impact on the buying decisions. Environmental forces are affecting companies' strategies and buying behavior. Knowing the external environment is the context in which a business operates. Each factor can have an effect on the business, positive or negative, and therefore the companies develop plans and strategies to anticipate these effects in the best way. A part of this thesis work will identify and discuss the macro environmental forces that influence the retailers and customers' buying behavior and how they have changed their business strategies.
Consumers make buying decisions every day and managers or marketers try to understand why, when, where and how consumers make decisions to buy a product. One complex duty of managers is to understand consumer buying behavior in order to adapt their effort to consumers’ interest. .This book, therefore, provides insights into the all the major aspects of consumer buying behavior namely influence of advertising and sales promotion, and level of involvement on households buying behavior. The analysis should help shed some light on creative aspect of advertising, launch of new technological products and in segmenting the markets and should be especially useful to professionals in Communications and Marketing fields, or anyone else who is interested to study consumer buying behavior in Electronics products and Home appliances.
Customer retention in the banking industry is becoming extremely prevalent as it is being employed to keep existing customers from switching to other banks and to sell them more services.However, empirical studies regarding the determinants of customer switching behavior in commercial banks in Ethiopia in general and in Mekelle Town in particular is understudied. The objective of the book is,therefor, to investigate the determinants of customer switching behavior and examine the effects of price, reputation, service quality,advertisement, involuntary switching, distance and switching cost on customer decision to stay or switch their banks.To examine the relationship between dependent and independent variables and to determine the relative importance of variables, the binary logistic regression model is employed.
CRM is the buzz word today and most of the service industry is relying on it.CRM is a tool that provides transformation of customer to advocate. Satisfaction,Trust,Commitment, Loyalty etc are a few fundamentals that give extended rating to the service industry. Insurance Sector in India is still in the infant stage especially in CRM. This study will provide an overview of the CRM practices in the insurance industry in India and would give the perspective over the future research on the subject. Different strategies which would be very relevant to the CRM in Insurance Sector in India are explored in detail. The book would be very useful for practicing managers,researchers, data collectors,strategy makers and students.
A consumer’s buying behavior is influenced by cultural, social and personal factors. Research in respect to all these factors can provide clues to companies through which they can reach and serve customers more effectively. This research is to find out the buying and satisfaction patterns of customers that mean which factor influences the most to buy the policy & also market penetration of ICICI bank in Kanpur city. I have framed the questionnaire related with the buying behavior of the customers. In my questionnaire, I have cover all the matters related with the buying behavior and the market penetration of ICICI bank. To get the knowledge of all these things I have taken the sample size of 50 customers and ask them the question and collected the response. I as a Tech-Management Academician want to give an outline to students about customer’s behavior about a particular line of product. I believe that this outline series e-book would be very helpful to them.
Car insurance is one of the fastest growing types of insurance since it is mandatory for car owners and drivers in most countries to own insurance. Car insurance market is so competitive and it is mandatory in most countries; therefore, high quality service in the insurance industry has become an important concern. Through high service quality and customer satisfaction, companies are able to gain loyal customers who normally will continue utilizing the service or recommending it to other potential clients. In addition, service quality, customer satisfaction and loyalty guarantee profitability, therefore play pivotal roles for the insurance companies in this market. The purpose of this study is to measure service quality, customer satisfaction and loyalty, and assess the relation between these elements in the Australian car insurance industry. The SERVQUAL Scale was utilized to measure service quality, customer satisfaction and loyalty. As the research intends to understand the various relations among these variables, the research analysis includes the correlation study between the constructs.
“There are known knowns; these are things we know we know. We also know there are known unknowns, that is to say we know there are some things we do not know. But there are also unknown unknowns — the ones we don''t know we don''t know.” In insurance buying, most customers would probably describe their level of understanding of insurance contracts in the above manner. Life Insurance is a high credence service, very abstract, complex and focused on future benefit that are difficult to prove. It is an important decision the customer takes not only during pre- purchase stage but is more important at the post- purchase stage also. A remarkable trend in the insurance industry in the last few years is the rapid change in the knowledge level as well as expectations of the customers. It looks as though the docile, uninformed, insurance consumer has suddenly been transformed into an aggressive and highly demanding species. Hence understanding the consumer behaviour, channel partners satisfaction towards their life insurance companies and service quality delivered in life insurance sector is need of an hour.
The protection of policyholders'' interests and customer satisfaction are the most important issues which are to be taken care of after the privatization of the industry. In view of the above said issues an attempt has been made in the present research work to study the service quality perceptions and assess the attitude of life insurance policyholders. The study envisages assessing the attitude of the policyholders towards the phenomenon of privatization, the changes brought in the industry after privatization and the consequent satisfaction levels. The present study has been carried out to study the progress and trends in the life insurance industry in India after privatization;to conduct plans/policies comparison of different players;to probe into the availability of insurance services as to coverage and distribution reach;to seek opinion of customers regarding premium rate structure;to find out customer satisfaction towards plans/policies, distribution channels and promotional measures and to study customer satisfaction levels regarding claim settlement and grievance handling mechanism.
This research is an important progress in the literature of CSR and consumer behavior as it has used a model that joins CSR activities, consumer awareness and product/service quality and consumer’s satisfaction to determine their impact on consumer purchase intentions and finally consumer retention behavior. This research scientifically determines the awareness level of consumers regarding CSR actions, consumer satisfaction occurring out of product/service quality of the same corporation and then their effect on consumer purchase behavior and future retention behavior. The major objectives to conduct this research are to analyze, evaluate and document the impact of CSR on consumer retention in banking, cellular and fast food sectors of Pakistan, to investigate a relationship between CSR and consumer retention, to determine the importance of a company’s CSR activities to consumers, to determine the other factors along with CSR that can influence the consumer purchase intentions and afterwards gain consumer retention/loyalty.